• Advanced Manufacturing

Interview with Adam Ball, Solutions Sales Manager at Lantek UK

  • Advanced Manufacturing
Adam Ball is the Solutions Sales Manager at Lantek, succeeding Rob Powell, who retired after 24 years at the company. With over two decades of experience in service, applications, and sales for sheet metal machinery companies, Adam has held senior roles, including Commercial Director at MBA Engineering Systems, and spent 12 years at Bystronic. His expertise ranges from machine tools for laser and waterjet cutting to strategic leadership. Adam’s return to Lantek is fueled by exciting prospects, showcasing his dedication to driving growth and introducing innovative solutions.

Reinventing client proximity in times of Covid-19

  • Advanced Manufacturing
COVID-19 has evidently marked a before and after in many areas, from healthcare to social worlds, including that of business, forcing companies to change the way in which we work, both with our team and with our clients, the most important aspect of any business.

The importance of making data-based decisions in the sheet metal industry

  • Advanced Manufacturing
The Covid-19 pandemic has shown us the importance of making decisions that are based on objective and accurate data. The reliability and quality of said data is fundamental and we must know exactly which data to use in order to justify decisions and add value. But we can’t just use any old data.