• Advanced Manufacturing

Interview with Adam Ball, Solutions Sales Manager at Lantek UK

  • Advanced Manufacturing
Adam Ball is the Solutions Sales Manager at Lantek, succeeding Rob Powell, who retired after 24 years at the company. With over two decades of experience in service, applications, and sales for sheet metal machinery companies, Adam has held senior roles, including Commercial Director at MBA Engineering Systems, and spent 12 years at Bystronic. His expertise ranges from machine tools for laser and waterjet cutting to strategic leadership. Adam’s return to Lantek is fueled by exciting prospects, showcasing his dedication to driving growth and introducing innovative solutions.

The integration of systems as a strategy for business optimization

  • Advanced Manufacturing
When a company decides to go ahead with the digitization of its processes, it tends to be aiming for greater visibility, traceability and optimization, which generally implies improvements in efficiency and decision-making.

Smart pricing

  • Advanced Manufacturing
It is generally quite difficult to know exactly how much each process contributes to a product’s value chain. The sheet metal world is not immune to the difficulty of estimating the right price for the product. There is an infinite number of processes that add value to a product: material used, scrap generated, cutting time, consumables used, labor associated with production, miscellaneous indirect costs, etc.